• 5th Element Wellness Fitzroy North gym owner standing with a long-time local member, celebrating community connection and local business support.

Fitzroy North Local Business Spotlight: Sustainable Printing Co

Featuring long-time 5EW member James Doyle

I’m starting our Local Business Spotlight with someone who has genuinely been part of the heart of 5EW for more than 13 years. If you’ve met James, you’ll know exactly why he’s first. He’s approachable, friendly, always up for a chat, and always supports our community events. And he runs Sustainable Printing Co right next door to our boutique Fitzroy North gym.

Real locals.
Real businesses.
Real community.

Here’s our Q&A.

1. What does your business do, and who do you help?

James:
We provide sustainable printing for businesses, creatives, charities, and organisations. Anyone who needs reliable, high-quality printing. We print books, brochures, posters, business cards, flyers… anything that needs to be printed well and printed responsibly.

2. How long have you been in business, and what sparked the idea to start it?

James:
We’ve been a family business since 1988. It started from wanting to offer reliable printing for the local area. Printing used to be a neighbourhood thing, and we still prefer working closely with our community.

3. Why is supporting local important to you?

James:
Because we’ve been part of Fitzroy North for so long. Local businesses rely on each other. When we choose local, we keep jobs, creativity, and character in the neighbourhood.

4. What’s something most people wouldn’t know about your industry?

James:
Most people don’t realise how good recycled paper is now. It’s nothing like the old dull stuff. The colours are vibrant, the finish is clean, and it’s durable. You can get an amazing-looking result while reducing your environmental impact.

5. What’s been your biggest lesson as a business owner?

James:
Adaptability. Integrity. Consistency. But the biggest thing is listening. When you understand what people really need, the right solutions come naturally.

6. What do you enjoy most about being part of 5th Element Wellness?

James:
5EW is the best gym I’ve ever been to. I’ve learnt a lot about health and fitness and met great people over the years. After a busy day, it’s my place to switch off. Some days I’ll train, some days I’ll do yoga, or I’ll jump into the infrared sauna.

The personal training keeps me consistent. I like that Anthony (my PT) builds the plan for me so I can switch off mentally. He works it around my life, my work, and whatever goals I’ve got at the time. That kind of tailored support is why I’ve stayed at this Fitzroy North gym for so long.

7. Where can people find you?

James:
We’re literally next door to the gym. Pop over.
You can also find us here:

Website: https://www.sustainableprintingco.com.au/
Instagram: @sustainableprintingco

About the Author: Matt Hoo

I’ve worked in fitness since 2001 and have supported 40+ facilities across multiple countries, from large-scale leadership roles through to building an award-winning independent business. I now coach clients on health and performance, and consult to fitness and wellness operators on sustainable growth, team development, compliance, and marketing that builds trust locally.
By Published On: December 30th, 2025Categories: Health and Fitness, Our Features, Personal Training, Sustainable ProgressComments Off on Fitzroy North Local Business Spotlight: Sustainable Printing Co